Earth Shoes

Professor Telluride stood at the lectern, the lecture room was filled with grad students all interested in the visiting Dr.Telluride,whose bestseller "Earth Shoes" described the influence of the media on Collective Consciousness ,the book made him a hot commodity on the lecture circuit.

"If I called my book "What Is the Illuminati?' I can guarantee," the Professor said,"the book would not have only not been a bestseller...it would have been on no selling list whatsoever..Certain words in our Collective Consciousness automatically incite in a person hearing the word to automatically  categorizes the merit and credibility  of one who uses such words.The word Illuminati brings to mind several ideas...but the most prevalent idea this word evokes in another is not simply skepticism but a discrediting of the person who uses that word...as "one those types".I do not believe this was incidental but deliberate. I believe the word itself was introduced to "sound silly" in a way Geo Political Strategy would not be.I believe the term New World Order as well was introduced into our lexicon to also immediately have the same "Oh,he's one of those " effect on a person..The term Military Industrial Complex, as well has been relegated to  "nutcase talk".All of this was quite deliberate. If a "shadow ruling class" wants to remain in the shadows it must create terms for itself that keep them our of the spot light.The creation of terminology for a "hidden hand" ruling elite that is vague and next to place these terms purposely in the mouths of ,for instance Buffoon radio talks show hosts ,whose focus is to incite  conspiracy theorists.... In my book 'Earth Shoes" which discusses how this shoe became popular I made sure I  never to used the term
"illuminati "as I tried  to get to  the bottom of the Power brokers...in the media  and thus fashion who convinced a nation that "Earth Shoes" were attractive and that Polyester Pants suits were flattering and "Three's Company" was funny/